tata

Jaguar’s Looming New Product Offensive

by Import RPM on February 1, 2011

Now that Jaguar is comfortably nestled under its new owner, India’s Tata Motors, the legendary British brand is preparing a range of new products to help it dominate the premium segment once again. First up is a rumored compact sedan to take on the likes of the popular BMW 3 Series. Jaguar dipped its toe [...]

Jaguar Comes Full Circle And Turns Profit

by Import RPM on March 21, 2010

In 2008, Ford sold Jaguar, and Land Rover, to India’s Tata Motors for an incredible bargain of only $2.5 billion (Ford originally paid $5.3 billion in 2000). At the time, both legendary British brands were moving into a deepening sales slump and hemorrhaging cash. But with rejuvenated models finally arriving in showrooms – models which [...]

Jaguar Hopes to Battle the Boxster

by Import RPM on November 10, 2008

Following the sale of Jaguar from Ford to Tata Motors, the company went to the drawing board to bring about exciting new models to rekindle the lost soul of the British automaker. The latest vehicle to breathe new life into Jaguar’s lineup looks to be a Porsche Boxster fighting sports car.

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