Although BMW has offered tours of the their Spartanburg, South Carolina plant for years, the German automaker decided to offer just a little more than the standard guided tour. For $99 per person, BMW will begin offering “The Ultimate BMW Experience Tour” at the facility, which will add a number of areas that have never before been seen by visitors. Additionally, this reservation-only, three-day-a-week factory tour package will provide visitors with rare-vehicle demonstrations and even meals.
But best of all, enthusiasts will also be able to experience the pièce de résistance – two hours worth of BMW’s Performance Center driving school. For a mere $99, this new tour definitely sounds like the Ultimate Experience.
BMW Ultimate Experience Tour Press Release
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